We did our first runway show for MCM's SS22 X TORSO collection, using Virtual Studio technology. The models were walking through retro futuristic settings reminiscent of the vaporwave aesthetic. The gender neutral palette is warm and soft. The atmosphere is fresh and joyful. To capture the spirit of the collection, we created an idyllic city inspired by the Memphis style and Superstudio collages. The colorful buildings feature the MCM's monograms and could remind us of Ricardo Bofill's famous Muralla Roja.
Talent: iann dior, Pasha Harula & Dongyeon
Styling: Haley Wollens